Site title is a name of your business displayed in the browser tab. It's also recorded as an HTML tag on the top of your site code. Google uses this tag to show your site title in the search results. Thus it's a good practice to have an eye-catching and memorable title. Usually it is the same as your business name designed on the site.
In Inita site, you can submit any title you want:
1. In your dashboard, open Website Editor page -> click Edit website, the editor will open in an adjacent browser tab.
2. In the editor tab, navigate to Settings in the left upper corner, and click it to unfold the settings menu:
3. Select SEO & Sharing to open the settings:
4. Go to Site title and enter your title:
Check out other SEO settings to improve your site visibility in search engines.